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I am currently studying sociology A'level. At this time we are all completing a piece of coursework. I have decided to concentrate on women in the media. My title is 'Women are portrayed as sex symbols or domestic labour in a variety of TV commercials'. I would be very grateful if you could send me any information on useful resource pages on the Internet or any studies which have been carried out that I could look at. I need to find out if the media is portraying what society is like or that the media is just using images of society as they see it? Why do women get used instead of men? There are many issues that I will need to cover, but if you are able to give me any further ideas it would be very useful. Thank you for your time and I hope to be hearing from you soon. Yours Sincerely, Charlotte


Thanks for your note to FEMINIST.COM. There is actually a fairly recent study that was released by the Washington, D.C. based National Partnership for Work and Families, which looked at how TV portrays women. After watching 92 primetime shows, here is some of what they found:

  • 2/3 of U.S. mothers work for pay, but just 1/3 of the mothers portrayed on TV do so.

  • Female characters are often identified by their roles as wives and mothers

  • Marital status of women is more obvious than for males.

The study revealed much more, too. I suggest you contact them to learn more. I hope that helps.


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